{"id":14027,"date":"2026-07-27T21:31:20","date_gmt":"2026-07-27T21:31:20","guid":{"rendered":"https:\/\/www.bespokecareers.com\/?page_id=14027"},"modified":"2026-07-27T21:33:08","modified_gmt":"2026-07-27T21:33:08","slug":"when-did-you-fail-and-what-did-you-learn","status":"publish","type":"page","link":"https:\/\/www.bespokecareers.com\/global-panel\/when-did-you-fail-and-what-did-you-learn\/","title":{"rendered":"When Did You Fail And What Did You Learn?"},"content":{"rendered":"\n\n\t<!-- BIGGEST FAILURE MODULE - paste into a Beaver Builder HTML module. 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lessons that don&#8217;t come from <em>success.<\/em>\n        <p>There&#8217;s a lot of emphasis in the Architecture &amp; Design industry on celebrating the wins. But some of the most defining lessons don&#8217;t come from success at all. They come from the projects that didn&#8217;t work out.<\/p>\n        <p>I, myself, have made plenty of mistakes over the last 20 years. I&#8217;ll start, then over to the panel.<\/p>\n            Lindsay Urquhart\n            Founder &amp; CEO, Bespoke Careers\n        Choose someone from the panel to open their story\n          <button id=\"prevBtn\" aria-label=\"Previous story\">&larr;<\/button>\n          <button id=\"nextBtn\" aria-label=\"Next story\">&rarr;<\/button>\n          <button id=\"closeBtn\" aria-label=\"Close story\">&#10005;<\/button>\n          Up next\n          <button id=\"nextName\"><\/button>\n<article data-name=\"Lindsay Urquhart\" data-role=\"Founder &amp; CEO, Bespoke Careers\" data-img=\"https:\/\/cdn-01.cms-eu-v2i.applyflow.com\/bespoke\/wp-content\/uploads\/2024\/11\/lindsay.jpg\">\n  <blockquote>Being good at your job doesn&#8217;t necessarily mean you&#8217;ll be a good leader or a reliable business partner.<\/blockquote>\n  <section data-h=\"The failure\">\n    <p>Over the past 20+ years, I&#8217;ve given successful individuals within Bespoke the opportunity to open a new office and build their own team. We support these ventures operationally and financially, and I place a great deal of trust in those stepping into leadership roles.<\/p>\n    <p>For the most part, this approach has been incredibly successful. It&#8217;s played a big part in Bespoke growing from strength to strength. But not always.<\/p>\n    <p>There have been two occasions where I backed the wrong leaders. In both cases, the businesses ultimately failed and no longer exist.<\/p>\n  <\/section>\n  <section data-h=\"What I learned\">\n    <p>Being good at your job doesn&#8217;t necessarily mean you&#8217;ll be a good leader or a reliable business partner. No amount of coaching or support can create something that simply isn&#8217;t there. I&#8217;ve also been guilty of holding on too long, hoping things would turn around when they weren&#8217;t going to.<\/p>\n    <p>That said, I&#8217;ve made mistakes the other way too. Early in our US journey, I gave up on someone too soon &#8211; someone I had, and still have, a great deal of respect for. It&#8217;s a decision I&#8217;ve always regretted, and one I&#8217;ve been honest about with him.<\/p>\n    <p>Leadership judgement isn&#8217;t just about backing people &#8211; it&#8217;s about knowing when to keep going, and when to cut your losses.<\/p>\n  <\/section>\n<\/article>\n<article data-name=\"Chris Williamson\" data-role=\"President, RIBA\" data-img=\"https:\/\/cdn-01.cms-eu-v2i.applyflow.com\/bespoke\/wp-content\/uploads\/2026\/05\/Untitled-design-7.jpg\">\n  <blockquote>It wasn&#8217;t a failure. It was an opportunity.<\/blockquote>\n  <section data-h=\"The failure\">\n    <p>In 1988 we won a competition to design the HQ for the Port of Tilbury together with some speculative offices for rent. The competition was run by RIBA who put us on the shortlist alongside some big practices. This is one of the reasons I wanted to stand as President &#8211; to ensure RIBA encourages young architects. The Institute has been very helpful in my career and should be doing the same for a new generation. We won the competition and were suitably elated. It was a \u00a36m project when all our previous projects had been less than \u00a31m.<\/p>\n    <p>We obtained planning permission and prepared all the working drawings to go out to tender but then encountered our first experience of a recession when interest rates rose sharply and the project was deemed unviable. We were paid for the work we had done but had lost our biggest project and what we thought at the time was our first &#8220;big break.&#8221;<\/p>\n  <\/section>\n  <section data-h=\"What I learned\">\n    <p>Without much work we entered a competition for Venice Bus Station. It seemed like a good project and James Stirling was the judge. It was won by Jeremy Dixon and Ed Jones but we were commended and it came to the attention of the Italian architect Roland Paoletti who had been brought over to commission architects for the Jubilee Line. He came to see us and put us on the shortlist for London Bridge Station. We won, largely due to the help of QS Colin Hayward Hon RIBA and Ron Herron who were already working on the project and gave us help and advice.<\/p>\n    <p>The Jubilee Line project led to other similar repeat business both at home and abroad working on some fantastic city-shaping projects. If the Tilbury project had not been cancelled we probably wouldn&#8217;t have entered the Venice competition and would have had little relevant work to show Paoletti.<\/p>\n    <p>I&#8217;m a big fan of Simon Sinek and he says there&#8217;s no such thing as failing &#8211; just a learning experience. It wasn&#8217;t a failure. It was an opportunity.<\/p>\n  <\/section>\n<\/article>\n<article data-name=\"Anna Ifanti\" data-role=\"Global Studios Business Operations Director, 10N Collective\" data-img=\"https:\/\/cdn-01.cms-eu-v2i.applyflow.com\/bespoke\/wp-content\/uploads\/2025\/06\/ANNA-IFANTI.jpeg\">\n  <blockquote>Nobody is infallible. Some people just learn to hide it better than others.<\/blockquote>\n  <section data-h=\"The failure\">\n    <p>My biggest failure is not taking risks, raising my head above the parapet, being more outspoken, calling things out &#8211; by fearing that I would make a mistake. There were a number of personal growth opportunities missed, as avoidance does not really nurture a growth mindset.<\/p>\n  <\/section>\n  <section data-h=\"What I learned\">\n    <p>The biggest lessons learned in life are a consequence of massive failures, as opposed to massive successes. There can be no success if there is no failure in the process. It is those failures that help us grow resilience, that teach us the importance of perseverance, that make us human, and that ultimately help us rebuild our confidence in the long run.<\/p>\n    <p>Nobody is infallible. Some people just learn to hide it better than others.<\/p>\n  <\/section>\n<\/article>\n<article data-name=\"Wells Mason\" data-role=\"Designer and Sculptor, Ironwood Industries\" data-img=\"https:\/\/cdn-01.cms-eu-v2i.applyflow.com\/bespoke\/wp-content\/uploads\/2025\/07\/Wells-Mason.jpg\">\n  <blockquote>A leader makes decisions. But a good leader makes good decisions.<\/blockquote>\n  <section data-h=\"The failure\">\n    <p>For most of my career, after university, I&#8217;ve been my own boss. But I did a 10-year stint in a design and business development role with a Fortune 500 company in the States. During that time, I had many different bosses, but very little real leadership. I was working in a vacuum.<\/p>\n  <\/section>\n  <section data-h=\"What I learned\">\n    <p>It&#8217;s a simple lesson. A leader makes decisions. But a good leader makes good decisions.<\/p>\n  <\/section>\n<\/article>\n<article data-name=\"Georgie Brice\" data-role=\"Managing Director, Bespoke Careers Melbourne\" data-img=\"https:\/\/cdn-01.cms-eu-v2i.applyflow.com\/bespoke\/wp-content\/uploads\/2026\/05\/Untitled-design-9.jpg\">\n  <blockquote>Being right on terms isn&#8217;t as valuable as being trusted.<\/blockquote>\n  <section data-h=\"The failure\">\n    <p>Early on, I was probably a bit too rigid in how I approached our terms of business. I saw things in a very black-and-white way and focused more on getting the agreement &#8220;right&#8221; rather than building the relationship behind it. In hindsight, that limited some opportunities to develop longer-term partnerships.<\/p>\n  <\/section>\n  <section data-h=\"What I learned\">\n    <p>Recruitment is a relationship business, not a transactional one. Flexibility, trust, and long-term thinking will always outperform rigid terms. Being &#8220;right&#8221; on terms isn&#8217;t as valuable as being trusted.<\/p>\n    <p>Investing in long-term relationships, understanding context, and showing flexibility ultimately delivers far better outcomes for both sides. Applies to personal relationships too.<\/p>\n  <\/section>\n<\/article>\n<article data-name=\"Magnus Strom\" data-role=\"Founder &amp; Creative Director, Strom Architects Ltd\" data-img=\"https:\/\/cdn-01.cms-eu-v2i.applyflow.com\/bespoke\/wp-content\/uploads\/2025\/06\/Magnus-Strom.jpg\">\n  <blockquote>Be brave, follow your gut and get on with action.<\/blockquote>\n  <section data-h=\"The failure\">\n    <p>Not taking action, embracing risk and taking the big scary decision soon enough.<\/p>\n  <\/section>\n  <section data-h=\"What I learned\">\n    <p>I&#8217;ve too many times put off making the big decisions because I was scared, or wanting to gather enough information to make sure I do the right thing. What I&#8217;ve learnt is that I do make the right decision &#8211; and that I should have made them earlier.<\/p>\n    <p>Be brave, follow your gut and get on with action.<\/p>\n  <\/section>\n<\/article>\n<article data-name=\"Jon Arnott\" data-role=\"Founder, adeptus.digital\" data-img=\"https:\/\/cdn-01.cms-eu-v2i.applyflow.com\/bespoke\/wp-content\/uploads\/2025\/06\/JON.jpg\">\n  <blockquote>Champion yourself; no one else will.<\/blockquote>\n  <section data-h=\"The failure\">\n    <p>Not being more vocal about my talents and achievements. Allowing my mental health to take me down from the inside, and then being too honest about it &#8211; letting the sharks see the cracks, which they were able to use to their advantage. Although some days are better than others, I now have daily struggles to keep moving forward and not second-guess every decision I make.<\/p>\n  <\/section>\n  <section data-h=\"What I learned\">\n    <p>Champion yourself; no one else will. Keep a log of all the good things you do and the positive feedback you get, because in a negative mindset you never believe you do anything well &#8211; and reading it weekly will help you see that you do.<\/p>\n    <p>Not everyone is your friend. Despite how they appear, most people are only in it for themselves. If they sniff blood in the water, they will go for the kill if it advantages them. Be careful about oversharing and present a strong facade, even if all isn&#8217;t well underneath.<\/p>\n    <p>Keep a small trusted group &#8211; two or three people &#8211; that have your back and you can confide in. One for business, one for life.<\/p>\n  <\/section>\n<\/article>\n\n","protected":false},"excerpt":{"rendered":"<p>My biggest failure The lessons that don&#8217;t come from success. There&#8217;s a lot of emphasis in the Architecture &amp; Design industry on celebrating the wins. But some of the most defining lessons don&#8217;t come from success at all. 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